Kira Plastinina: Biography success
- creative way
- Designer Kira Plastinina eyes
Kira Plastinina - young Russian designer,daughter of a wealthy businessman, shareholder of the company "Wimm-Bill-Dann". Even from a young age the girl was fond of painting, was interested in the world of fashion. It is self-invented model, thinking through every detail all the details, from dress style, fabric selection and finishing trim. A fully realized and become a real pro Cyrus helped her father Sergei Abramovich.
In 2006, Kira's father hired a teamprofessionals, whose task was to create a network of shops, which later became to sell clothes designed by his daughter. After twelve months, she released her first collection, and the jury found its most promising young designers of Russia. March 14 the same year, the doors opened monobrand boutique called Kira Plastinina.
Start the future success was laid. Subsequently Plastinina "captured" the largest shopping center in Kazakhstan, Russia, Belarus and Ukraine, Armenia and Azerbaijan. Specially designed for people hired every single concept boutique "studio style", including the services of image-makers. Because of this any buyer coming into the store, can get professional help in selecting a consultant fashionable image.
According to information from Wikipedia on the development ofbrand in Russia, as well as to carry out the company's marketing and the establishment of representative office in China, which made tailoring, Sergei Plastinin spent about $ 35 million. About the same amount was invested in the promotion of the brand in the US, where the original doors have opened twelve stores, which, however, were closed due to the crisis in the US economy. Now buy clothing Kira Plastinina only residents of Los Angeles are in America, where two of the boutique works.
In January 2008, Cyrus was waiting for another success. There was her first international debut as a designer - she presented her collection at the Rome Fashion Week AltaRomaAltaModa and received an award as the best young talent. The next leap in his career - taking part in the Milan shows. The audience saw the Malibu models, designed for spring-summer 2009. A year later, independently organized Plastinina show his clothes in Milan, where he presented a collection entitled "Dreams of Africa". Effort and women's ability appreciated - she was allowed to open in a corner from Harrod's department store in London, and Milan showroom In Style has agreed to sell its models. Today, Cyrus is a member of the Association of haute couture and ready-to-wear in Russia and permanent participant of Moscow Fashion Week.
Thanks to the huge funds invested inbrand promotion, to meetings and demonstrations to come Plastinina world stars of show business. So, her office visited Britney Spears, and in the presentation of one of the collections involved model Karlie Kloss. On the role of the heroine Kira Plastinina advertising was invited to Georgia M. Jagger and promotional action with Paris Hilton has managed Kira father of two million dollars.
Young fashion designer combines his studies in MoscowAnglo-American school to work in the company of Sergei Plastinina. It became the official designer of the Russian project "Star Factory-7", where, according to the media, met her new boyfriend. They visited the restaurant, appeared on the official events, went along for a vacation abroad. However, what the relationship between the pair at the moment, is not precisely known.
Designer Kira Plastinina eyes
at the beginning of 2011 alone, there were more120 boutiques under the brand Kira Plastinina in the world: in Russia, the USA, Belarus, Italy, the Philippines, China and the UK. This garment, in the words of the designer, is a turbulent mix of different styles - art, glamor, sports, city, - and refers to the average price segment (mass market), focused on the young, fashionable and active girls from fifteen to twenty-five years.
Kira's idea - is the basis for all models, soPlastinina it sets the tone and mood of their collections. As she says, she is developing a clothing "under him", that is, the sewing that she would wear herself. Only after it determines the idea and direction, a team of experienced professionals - cutters, designers - begins to create new models, while constantly consulting with Kira. Direct tailoring made in Chinese factories with which the contract was concluded in their time. And from there the collection arrive in stores.
Bright weightless dresses and elegant sundresses,T-shirts, T-shirts and tank tops, jeans of different styles, decorated with rhinestones, long and short, curvy and narrow skirts - this and much more will be able to pick up every fashionista boutique Kira Plastinina. It also provides shoes, bags and accessories. The pricing policy is aimed at young people, so on average, things cost around $ 30-40.
According to Kira, she first of all - fashion,and then later a businesswoman. Therefore, she has been part of the creative and finance issues knows her father. "I soon started to draw, collected sketches, translating them into fabrics and dress their dolls. Now I sew things that I would like to wear the most - original, bright, cheerful. In our boutiques each shopper find items for yourself. Vintage skirt, stylish jackets, slinky dresses perfect for the classic style and naughty girls will be able to dress up in gold jackets, leather jackets and denim overalls. In addition, in their stores, we tried to create a festive atmosphere. Tired after shopping girl can relax on the couch or watch TV, read magazines, enjoy the music, and if she needs advice or advice, then come to the aid of specially trained salesman "- Cyrus says.
Biography Plastinina - a fairy tale with a happyend. Many consider her "father's daughter", which became successful only because of the money my parents. Of course, it played a significant role: a team of professionals, funded marketing campaign was gathered to his father means. However, a genuine talent designer is felt in all its models. In the nearest plans of the girls - study at the London School of Arts and Design, and of course, the creation of new collections.</ P>